• Competitor / Audience Research
• Logo Design
• Website Design
As part of Tungsten's in-house team, I assisted with the re-design of their current website. Bringing the focus on creating client trust and emphasising their versatile services. The key was to re-purpose their current identity to produce an engaging and scroll stopping design. In addition, I created an eye-catching and refreshing logo for branding on their in-house equipment and social content.
The first stage was researching competition and looking into current audience feedback through analytics and survey. I then gathered inspiration from Awwwards and took the design from an improved user-journey map to Adobe XD wireframe. Subsequently, I collaboratively designed the prototype in Figma combining visual and written elements ready for handoff to Tungsten.
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